Graduate Students
Danielle Johnson
CV
CONTACT INFORMATION
BIOGRAPHY
Digital media, computer-mediated communication, and fandom are quintessential to my life. From playing High School Musical rhythm games on my Motorola Razr in elementary school to tweeting about One Direction in middle school and running a multi-fandom Tumblr account in high school and college, I have been enmeshed in digital fandom spaces for as long as I can remember. As a young professional, I want to leverage my knowledge and experiences in communication, social media, and graphic design to engage fandom community members and support brand growth and reputational management.
At present, my dissertation project as a fourth-year doctoral candidate sits at the intersections of fandom studies, attachment theory, and parasocial experiences literature to investigate K-pop fans' reflections on their past fan calls experiences with idols.
As a quantitative researcher, fan-scholar, and chronically online person, I am intrigued by computer-mediated interpersonal communication a) amongst fans, and b) between fans and the media figure(s)/organization they are interested in. My previous research has looked at South American K-pop fans' reactions to tour announcements on social media, and social exchange theory in the Disney fandom during merchandise releases. My health communication research focused on online reactions to the overturning of Roe v. Wade and digital COVID-19 disclosures by K-pop management companies.
RESEARCH AREAS
Parasocial Experiences (PSI/PSR), Fandom Studies, Computer-Mediated Communication, Media, Health
ADVISOR
Steve Wilson